Privacy Policy

Last updated: 5 October 2026

Amethyst Pixie Co. respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how Amethyst Pixie Co. collects, uses, stores and shares personal information when you visit amethystpixieco.com, contact us, subscribe to marketing communications, or purchase products from our online store.

We handle personal information in accordance with the New Zealand Privacy Act 2020 and other applicable privacy requirements.

1. Personal Information We Collect

Depending on how you interact with Amethyst Pixie Co., we may collect information such as:

• your name;

• email address;

• telephone number, where provided or required;

• billing and shipping address;

• order and transaction information;

• products purchased or downloaded;

• messages or enquiries you send to us;

• marketing preferences;

• IP address, browser and device information;

• website usage and interaction information; and

• cookies and similar technologies.

We aim to collect only information that is reasonably necessary for operating our business and providing our products and services.

2. Payment Information

Payments made through our website may be processed by third-party payment providers such as Stripe.

Payment providers may collect and process information required to complete your transaction, such as payment card information and billing details.

Amethyst Pixie Co. does not need to directly receive or store your complete payment card details when payment is securely processed by the payment provider.

Your use of a payment provider may also be subject to that provider's privacy policy and terms.

3. How We Use Your Information

We may use your personal information to:

• process and fulfil orders;

• provide access to digital products;

• arrange delivery of physical products where applicable;

• send order confirmations, receipts and download information;

• respond to questions or customer support requests;

• manage refunds, disputes or other order issues;

• operate, maintain and improve our website and online store;

• maintain appropriate business and transaction records;

• help prevent fraud, misuse or security incidents;

• comply with applicable legal, tax and regulatory requirements; and

• send marketing communications where you have agreed to receive them or where otherwise permitted by law.

We will not use information collected for one purpose for an unrelated purpose unless permitted by law or appropriately authorised.

4. Marketing Communications

Where you choose to subscribe to our marketing communications, we may use your contact details to send information about Amethyst Pixie Co. products, new releases, promotions or other relevant updates.

You may unsubscribe from marketing communications at any time using the unsubscribe option provided in the communication or by contacting us at hello@amethystpixieco.com.

Providing an email address for an order does not, by itself, mean that you have agreed to receive unrelated marketing communications.

5. Cookies and Website Information

Our website may use cookies and similar technologies that are necessary for website functionality and may also be used for analytics, performance or marketing purposes.

Cookies may collect information about your browser, device, IP address and how you interact with our website.

Some cookies are necessary for the website and online store to operate. Where applicable, you may be able to control optional cookies through your browser settings or cookie preferences provided on the website.

6. Third-Party Service Providers

We use third-party service providers to help operate our website and business. These may include services for:

• website hosting and ecommerce functionality;

• payment processing;

• order processing and digital delivery;

• email communications;

• website analytics;

• security and fraud prevention; and

• other services necessary to operate our business.

For example, our website and online store are hosted using Hostinger, and payments may be processed through Stripe.

We only provide service providers with information reasonably necessary for the services they perform, subject to applicable privacy requirements.

7. Overseas Processing and Storage

Some of the service providers we use may process or store personal information outside New Zealand.

Where personal information is handled by overseas providers, we take reasonable steps appropriate to the circumstances to ensure that personal information is handled in accordance with applicable New Zealand privacy requirements.

New Zealand's Privacy Act contains specific protections concerning overseas disclosure of personal information. Privacy Commissioner

8. How We Protect Your Information

We take reasonable steps to protect personal information against loss, misuse, unauthorised access, modification or disclosure.

However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.

If a privacy breach occurs, we will respond in accordance with our obligations under applicable law.

9. How Long We Keep Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including fulfilling orders, providing customer support, maintaining appropriate business records and meeting legal, accounting or tax obligations.

When personal information is no longer required, we will take reasonable steps to securely delete or anonymise it where appropriate.

10. Accessing or Correcting Your Personal Information

You may ask us for access to personal information we hold about you and request correction if you believe that information is inaccurate.

To make a privacy request, contact:

hello@amethystpixieco.com

We may need to verify your identity before providing or changing personal information.

These access and correction rights are part of NZ's privacy framework. Privacy Commissioner

11. International Customers

Amethyst Pixie Co. may sell products to customers outside New Zealand.

Depending on where you live, additional privacy rights may apply to you under the laws of your country or region. Where those laws apply to our activities, we will respect applicable rights and requirements.

12. Links to Other Websites

Our website may contain links to websites operated by third parties.

Amethyst Pixie Co. is not responsible for the privacy practices or content of independent third-party websites. We recommend reviewing the privacy policy of any external website you visit.

13. Children's Privacy

Our products may be designed for children, but our website and online store are intended to be used by adults purchasing products for themselves, their families or others.

We do not knowingly seek to collect personal information directly from children through our online store.

If you believe a child has provided personal information to us without appropriate authorisation, please contact us.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, service providers or legal requirements.

The current version will be published on this page with the updated date shown above.

15. Contact Us

If you have questions about this Privacy Policy, want to request access to or correction of your personal information, or have a privacy concern, please contact:

Amethyst Pixie Co.
Email: hello@amethystpixieco.com
Website: amethystpixieco.com